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Journal Articles International Journal of Innovation Management Year : 2002

The Key to Success in Innovation Part I: The Art of Interessement

Michel Callon
  • Function : Author
  • PersonId : 863745
Bruno Latour
  • Function : Author
  • PersonId : 980230
  • IdRef : 02825354X

Abstract

We all know of innovations which either made their creators a fortune or which led to their downfall. It is easy to retrospectively explain success as a stroke of genius or failure as a blatant mistake. Easy in retrospect...but what about innovation in the making? How does the innovator navigate the pitfalls which threaten him?

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Sociology
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Dates and versions

hal-02005610 , version 1 (04-02-2019)

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Madeleine Akrich, Michel Callon, Bruno Latour. The Key to Success in Innovation Part I: The Art of Interessement. International Journal of Innovation Management, 2002, 6 (2), pp.187 - 206. ⟨10.1142/S1363919602000550⟩. ⟨hal-02005610⟩
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